Frequently Asked Questions about
‘Next Bus Signs / InfoPoints’
Q. Why do we need additional technology for bus time tables?
A. Traditionally, bus time table cases are a necessary focal point for bus travelers; people wait there, often looking for something to read by way of passing the time. Next Bus Signs / infoPoints provide information enabling passengers to either limit their waiting time at a bus stop or benefit from accessing a wealth of further information to occupy their minds.
Q. Are they going to replace RTI box signs at bus stops?
A. No. They can be seen as an extension of that service, in that all timetable information displayed at bus shelters furnished with RTI boxes is also made available to mobile phones, however remote from the bus stop! In addition, clear, robust and self illuminating signage that provides the traveling public with a bus stop’s code number plus automatic links to other relevant information is a great addition to any bus stop.
Q. Can a transport authority monitor the performance of this signage system?
A. Certainly. MOGO’s Back office Service System (BOSS) has been developed precisely for this purpose and continues to develop in response to market requirements.
Q. Will this technology allow passengers to buy their tickets using their Mobile phones?
A. Absolutely! This is already happening in a growing number of cities and conurbations around the world where bus stops are equipped with a signage system containing a QR code and a NFC tag symbol.
Q. What sort of further information is available from these signs?
A. Apart from the arrival time of the next bus, typical of what else may be seen on a bus stop’s web page would be a link to the transport authority’s own website, links to local businesses such as restaurants, pubs, taxi firms etc, a link to Traveline’s Route Planner and, indeed, a link to a national advertiser providing revenue which would benefit public transport in the region!
Q. Will these signs be carrying advertising?
A. The purpose of these signs is to prominently identify the bus stop code and provide bus time arrivals by SMS or via automatic links to a web page. More than this, they are capable of displaying links to commercial advertisers who, in turn, would provide revenue which could benefit local authorities.
Q. Will my phone be bombarded with advertising?
A. No. Just as on popular websites, each stop’s web page has the potential to contain links, in the form of icons, to other useful websites for the traveler to access, if desired.
Q. How Vandal resistant is the MOGO EcoSign System?
A. Resistance to vandalism is essential in all street furniture. As an Ecological and Economic alternative to metal signs, a long period of research and development preceded the launch of the ‘EcoSign System‘. Made from polycarbonate, it is designed to withstand heavy percussive blows, crushing by substantial weight, attempts to set it alight as well as unofficial attempts to remove the content. Since its first appearance on British streets in mid 2010, there have been negligible reports failure of its performance to date; less than .01%.
Q. How much do Next Bus Signs cost?
A. Compared to traditional bus stop signage and timetable cases, the prices are considerably less. Depending on how an authority wants the traveling public to benefit from Next Bus Signs / infoPoints, they can be either bought or leased. At present, the sign comes in two forms, both containing a programmed RFID tag:
(i) Produced for display within an ‘EcoSign System‘, (ii) Printed as the ‘Thin‘ version for use in existing time table cases.
As this page is accessible by the general public, and you represent a transport authority or bus company for whose initial benefit these signs are produced, please contact MOGO UK. See CONTACT US page.